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Our Services

AI search is changing how companies are discovered. Algorithms now prioritize trusted voices and credible coverage over keywords and paid promotion. That makes earned media more important than ever.
With over 25 years of experience in B2B technology communications, Engage PR specializes in supporting digital infrastructure companies, including data center operators and network providers. Our programs help companies navigate complex buying environments where credibility and third-party validation influence buying decisions.

We offer three structured B2B tech PR program tiers designed to align with your corporate growth stage, built on a foundation of earned media and market authority.

  • Core Program: Visibility and Messaging
    Establish your foundation with clear messaging, 1–2 press releases per quarter, trade media pitching, and one executive byline.
  • Growth / Authority Program
    Expand visibility beyond the trades with additional announcements, broader media coverage, more bylines, awards and speaking submissions, and LinkedIn leadership.
  • Influence / Scale Program
    Position your company as a market leader with analyst relations, executive visibility programs, crisis support, and cross-platform campaigns.

Strategic Content Extensions (A La Carte)

To support your core earned media and thought leadership programs, we develop targeted technical content extensions that educate enterprise buyers:

  • Corporate Communications and Messaging Guides
  • B2B Blogs and Customer Case Studies
  • Technical White Papers and Product Briefs
  • Executive LinkedIn Content and Social Media Management

Our Expertise
Every program draws on Engage PR’s deep expertise in:

Message Development
Creating a framework that highlights your differentiation and connects with your buyers

Media & Thought Leadership
Securing coverage, bylines, podcast interviews, and speaking opportunities

Product and Corporate Launches
Building narratives, coordinating pre-briefs, and maximizing exposure

Analyst Relations
Preparing briefings, positioning you in reports, and leveraging analyst perspectives

Content Creation
From press releases to white papers, ESG reports, and website copy

Social Media & Community Engagement
Executive LinkedIn support, influencer outreach, partner amplification, employee advocacy, and community engagement

Crisis Communications
Frameworks and support when your reputation is at risk

Executive Visibility
Speaker proposals, and event preparation

Our multidisciplinary approach combines media relations, strategic messaging, content development, social media, and marketing savvy to ensure that your story resonates across all relevant channels.
Experience matters. With a proven track record in driving impactful results within the networking and communications space, we identify key influencers and decision-makers your customers rely on for valuable insights. This generates news coverage and elevates your market leadership, ensuring you can support your marketing efforts with confidence that you're in capable hands.

Why Engage PR

Engage PR is a well-respected public relations agency with over 20 years of experience. We specialize in combining tactical PR and communications strategies with a deep understanding of technology. As a trusted partner for dozens of B2B tech companies shaping the networking and communications markets, we distill complex innovations into compelling stories that resonate with target audiences and influence decision-makers.

Our market expertise includes:

We leverage market knowledge to build programs based on audience insights, pain points, and competitors, transforming technologies into narratives that drive visibility and growth.

"Our long-standing partnership with Engage PR was a true pleasure. Their contributions to our public relations program in the US market were simply outstanding and deeply appreciated, helping us enhance visibility at the highest levels. They significantly boosted our brand awareness, secured coverage in key media outlets that matter to our market, and amplified our thought leadership by elevating our executives' profiles. The progress we made in brand recognition and media coverage was astounding, and those strides in media presence within the complex optical networking space were made possible thanks to Engage PR's PR expertise and commitment to our business.”

— Rob Shore, VP of Marketing, Infinera

"After our rebranding, Engage PR’s content specialists were asked to become an extension of our team and build on our existing success story program. They were tasked with coordinating the process in collaboration with key technical and marketing stakeholders, including sourcing key details for each case study, drafting the content, crafting a narrative, and securing approvals. Working closely with our marketing and technical stakeholders, Engage PR drove all writing and project management tasks, accelerating the development of our case studies and white papers. Their content services have supported our sales efforts by showcasing our technological expertise in networking, cybersecurity, application development, and more. Engage PR’s ability to gather data and interviews and then deliver compelling narratives has proven essential in amplifying the BlueAlly story."

— Leon Lazarus, Creative Director, BlueAlly